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Cookie Policy

Consent

By using this website (https://rainbowoptx.com) (the "Website") you consent to the use of cookies in accordance with this Cookies Policy.  You will have seen a pop up to this effect on your first visit to this website; although it will not usually appear on subsequent visits you may withdraw your consent at any time by following the instructions below.

 

Disabling cookies

If you do not agree to the use of these cookies please disable them by following the instructions for your browser set out here. Please note that some of the services will not function so well if cookies are disabled.

Where the organization setting the cookie provides an automated disabling tool in respect of its cookie(s) we list the name of that organization, the category of cookies it sets together with a link to its automated disabling tool. In all other cases, we list the names of the cookies themselves and their source at the date of this Cookies policy so that you can easily identify and disable them if you want through your browser controls.

Some browsers make is possible for you to signal that you do not want your internet browsing activity to be tracked. Disabling tracking may interfere with some uses of the Website and the services provided on the Website.

After your initial visit to the Website we may change the cookies we use. This cookies policy will always allow you to know who is placing cookies, for what purpose and give you the means to disable them so you should check it from time to time.

 

What are cookies?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating web domain on your subsequent visits to that domain. Most web pages contain elements from multiple web domains so when you visit the Website, your browser may receive cookies from several sources.

Cookies are useful because they allow a website to recognize a user’s device. Cookies allow you to navigate between pages efficiently, remember preferences and generally improve the user experience. They can also be used to tailor advertising to your interests through tracking your browsing across websites.

Session cookies are deleted automatically when you close your browser and persistent cookies remain on your device after the browser is closed (for example to remember your user preferences when you return to the site).

 

What types of cookies do we use?

We describe the categories of cookies we and our affiliates and  contractors use below.

 

Strictly Necessary Cookies

These cookies are essential in order to enable you to move around the website and use its features. Without these cookies, services you have asked for (such as navigating between pages) cannot be provided. 

Name

Souce

Purpose

Type

site_loc

[rainbowoptx.com] Rainbow OPTX, Inc

Determines which site user goes to (US/UK/AU) for geographical purposes. Necessary to browse the site, without it, a modal will consistently pop up asking a user to select a location.

Persistent Cookie (200 year)

 

Performance Cookies

 We make use of analytic cookies to analyse how our visitors use our Website and to monitor Website performance. This allows us to provide a high quality experience by customizing our offering and quickly identifying and fixing any issues that arise. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. We might also use these cookies to highlight articles or site services that we think will be of interest to you based on your usage of the website. The information collected by these cookies is not associated with your personal information by us or by our contractors.

Name

Souce

Purpose

Type

NID

[.google.com] Google

Most Google users will have a preferences cookie called ‘NID’ in their browsers. A browser sends this cookie with requests to Google’s sites. The NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20), and whether or not you wish to have Google’s SafeSearch filter turned on.

Persistent Cookie ~ 2 years

SID

[.google.com] Google

Contain digitally signed and encrypted records of a user's Google account ID and most recent sign-in time. Helps to block attack, such as attempts to steal content within forms that are completed on web pages. Also helps to customize ads on Google properties, like Google Search, by remembering most recent searches, previous interactions with an advertiser's ads, search results, and visits to an advertiser's website. This also helps Google show users customized ads on Google.

Persistent Cookie ~ 2 years

SSID

[.google.com] Google

Contain digitally signed and encrypted records of a user's Google account ID and most recent sign-in time. Helps to block attack, such as attempts to steal content within forms that are completed on web pages. Also helps to customize ads on Google properties, like Google Search, by remembering most recent searches, previous interactions with an advertiser's ads, search results, and visits to an advertiser's website. This also helps Google show users customized ads on Google.

Persistent Cookie ~ 2 years

ajs_anonymous_id

[.pixlee.com] Pixlee

Uses segment.io's analytics library. Used to calculate distinct_user_hash to serve content

Persistent Cookie ~ 1 year

ajs_group_id

[.pixlee.com] Pixlee

Uses segment.io's analytics library. Used to calculate distinct_user_hash to serve content

Persistent Cookie ~ 1 year

ajs_user_id

[.pixlee.com] Pixlee

Uses segment.io's analytics library. Used to calculate distinct_user_hash to serve content

Persistent Cookie ~ 1 year

pixlee_ga

[.pixlee.com] Pixlee

Google analytics id used to track relevant analytics

Session Cookie

_ga

[rainbowoptx.com] Rainbow OPTX, Inc

This comes from Google Analytics and is used for distinguishing users

Persistent Cookie ~ 2 years

_orig_referrer

[rainbowoptx.com] Rainbow OPTX, Inc

Tracks the origin from where a user visits the site

Session Cookie

shopify_ga

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie ~ 2 years

 

Website Functionality Cookies

We make use of cookies to provide you with certain functionality. For example, to remember choices you make (such as your user name, language or the region you are in), or to recognize the platform from which you access the site, and to provide enhanced and more personal features. These cookies are not used to track your browsing on other sites.

Name

Souce

Purpose

Type

ajs_anonymous_id

[.pixlee.com] Pixlee

Uses segment.io's analytics library. Used to calculate distinct_user_hash to serve content

Persistent Cookie ~ 1 year

ajs_group_id

[.pixlee.com] Pixlee

Uses segment.io's analytics library. Used to calculate distinct_user_hash to serve content

Persistent Cookie ~ 1 year

ajs_user_id

[.pixlee.com] Pixlee

Uses segment.io's analytics library. Used to calculate distinct_user_hash to serve content

Persistent Cookie ~ 1 year

pixlee_ga

[.pixlee.com] Pixlee

Google analytics id used to track relevant analytics

Session Cookie

LivePersonID

[.liveperson.net] LivePerson

Cookies used to run our Live Person Chat. This chat connects you to a trained customer service representative in real time.

Persistent Cookie ~ 1 year

LPSID-75555851

[.liveperson.net] LivePerson

Cookies used to run our Live Person Chat. This chat connects you to a trained customer service representative in real time.

Session Cookie

LPVID

[.liveperson.net] LivePerson

Cookies used to run our Live Person Chat. This chat connects you to a trained customer service representative in real time.

Persistent Cookie ~ 1 year

LPCKEY-75555851

[.liveperson.net] LivePerson

Cookies used to run our Live Person Chat. This chat connects you to a trained customer service representative in real time.

Session Cookie

_gat

[rainbowoptx.com] Rainbow OPTX, Inc

Google analytics cookie used to limit the number of requests that have to be made to doubeclick.net

Persistent Cookie ~ 2 years

_privy_a

[rainbowoptx.com] Rainbow OPTX, Inc

Used by our email collection Shopify application to distinguish users, and to idenityf whether a user has already sent in their email into the service or not. Also used to determine if the email signup pop-up has been shown to the user on a given day/time frame.

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_privy_b

[rainbowoptx.com] Rainbow OPTX, Inc

Used by our email collection Shopify application to distinguish users, and to idenityf whether a user has already sent in their email into the service or not. Also used to determine if the email signup pop-up has been shown to the user on a given day/time frame.

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_privy_lr

[rainbowoptx.com] Rainbow OPTX, Inc

Used by our email collection Shopify application to distinguish users, and to idenityf whether a user has already sent in their email into the service or not. Also used to determine if the email signup pop-up has been shown to the user on a given day/time frame.

Persistent Cookie - Refreshes everyday/time a user visits on a different day

LPCKEY-45718606

[rainbowoptx.com] Rainbow OPTX, Inc

LivePerson information for customer service live chats

Session Cookie

LPSID-45716806

[rainbowoptx.com] Rainbow OPTX, Inc

LivePerson information for customer service live chats

Session Cookie

LPVID

[rainbowoptx.com] Rainbow OPTX, Inc

LivePerson information for customer service live chats

Session Cookie

privy_suppress_287381

[rainbowoptx.com] Rainbow OPTX, Inc

Determines whether or not our email signup pop up has been previously dismissed/if the user has already signed up

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_landing_page

[rainbowoptx.com] Rainbow OPTX, Inc

Used to determine the user's landing page when visiting the site.

Persistent Cookie ~ few days

_olAlertsForShop

[rainbowoptx.com] Rainbow OPTX, Inc

Notifications for the site

Session Cookie

_secure_session_id

[rainbowoptx.com] Rainbow OPTX, Inc

Stores the session ID when a user is browsing the site

Session Cookie

_session_id

[rainbowoptx.com] Rainbow OPTX, Inc

Stores the session ID when a user is browsing the site

Session Cookie

_shopify_fs

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie ~ 2 years

_shopify_s

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_shopify_sa_p

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_shopify_sa_t

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_shopify_uniq

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie ~ 2 years

_shopify_visit

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_shopify_y

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent cookie ~20 years

_s

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie - Refreshes everyday/time a user visits on a different day

_y

[rainbowoptx.com] Rainbow OPTX, Inc

Cookies set up by the Shopify platform. (https://www.shopify.co.uk/legal/cookies)

Persistent Cookie ~ 2 years

cart_sig

[rainbowoptx.com] Rainbow OPTX, Inc

Stores cart information

Persistent cookie ~1 month

customer_sig

[rainbowoptx.com] Rainbow OPTX, Inc

Shopify cookie to store unique customer information

Persistent cookie ~20 years

epb_previous_pathname

[rainbowoptx.com] Rainbow OPTX, Inc

Populates breadcrumbs on the site

Session Cookie

ISP_ENDPOINT_WEBAPI

[rainbowoptx.com] Rainbow OPTX, Inc

Used to determine a specific user

Session Cookie

seen-cookie-message

[rainbowoptx.com] Rainbow OPTX, Inc

Determines whether or not a user has seen our cookie policy pop up, and has therefore accepted our cookie policy

Persistent Cookie ~30days

secure_customer_sig

[rainbowoptx.com] Rainbow OPTX, Inc

Shopify cookie to store unique customer information

Persistent Cookie ~ 20 years

storefront_digest

[rainbowoptx.com] Rainbow OPTX, Inc

Cookie set up by shopify platform

Session Cookie

 

Advertising Cookies

Advertising cookies (or targeting cookies) collect information about the browsing habits associated with your device and are used to make advertising more relevant to you and your interests. They are also used by services provided by third parties on this Website, such as ‘Like’ or ‘Share’ buttons in addition to providing the requested functionality. Third parties provide these services in return for recognizing that you (or more accurately your device has) have visited a certain website. These third parties put down advertising cookies both when you visit our Website and when you use their services and navigate away from our Website. Their privacy practices are set out below:

http://www.criteo.com/privacy/

Name

Souce

Purpose

Type

_ga

[.criteo.com] Criteo

This is sourced from Criteo due to them appending our site analytics strings (UTM). This comes from Google Analytics and is used for distinguishing users

Persistent Cookie ~ 1 year

eid

[.criteo.com] Criteo

Publisher match cookie to analyze publisher effectiveness

Persistent Cookie ~ 1 year

uid

[.criteo.com] Criteo

Criteo User ID allowing them to effectively value and target users based on their likelihood to engage and browsing data

Persistent Cookie ~ 1 year

zdi

[.criteo.com] Criteo

Display zone cookie for Criteo to analyze zone effectiveness

Persistent Cookie ~ 1 year

 

Use of IP addresses and web logs

We may also use your IP address and browser type to help diagnose problems with our server, to administer our Website and to improve the service we offer to you. An IP address is a numeric code that identifies your computer on the internet. Your IP address might also be used to gather broad demographic information.

We may perform IP lookups to determine which domain you are coming from (e.g. google.com) to more accurately gauge our users’ demographics.

Information from these types of cookies and technologies or about website usage is not combined with information about you from any other source.

The following table documents each type of cookie, along with how long a persistent cookie lasts 

 

Cookies policy does not cover third party websites

Please note that this cookies policy does not apply to, and we are not responsible for, the privacy practices of third party websites which may be linked to this Website.

 

Changes to the Cookies Policy

We may update this cookies policy and we would encourage you to review the policy from time to time to stay informed of how we are using cookies. This cookies policy was last updated on May 25, 2018.

 

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